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Like some of the largest names in tech, Amazon had humble beginnings. Back in 1994, Bezos quit his job on Wall Street to pursue eCommerce. From the garage of Bezos' rented home in Bellevue, Washington, he began building his fledgling eCommerce brand. The rest, as they say, is history.
Fast-forward to today, Amazon as an online marketplace has become a juggernaut and Amazon stats reveal that it has a market share of nearly 10.40%, with over $127 billion net sales. With over 150 million mobile users, 89% of them say they are more likely to buy products from Amazon than any other eCommerce site, it is clear that good Amazon marketing must be aimed at both desktop and mobile users.
Here's the thing: years of experience being one of the top Amazon marketing agencies in generating a high conversion rate may not be as simple. Like all paid media, using Amazon's advertising platform isn't necessarily tricky but does require a considerable amount of insight into how their algorithms work, how to target audiences effectively, and how to ultimately generate results. In this blog post, we're sharing 35 of the leading Amazon marketing agencies in the world. They each approach Amazon marketing in their own way and can help you navigate what could be a challenging and costly paid media experience to generate results.
The Best Amazon Marketing Agencies for 2024:
1. Sellozo
Best for: AI-driven Amazon Ad Optimization
Notable clients: Commerce Canal, LEGO® Wear, NFL, NBA, MLB, NCAA, New Balance, Hanes, Rolex
Pricing: Flat-fee pricing model, specifics available upon request
Sellozo is a beacon among Amazon Marketing agencies, renowned for its AI-driven platform and fully managed services that cater to a broad spectrum of businesses. The agency’s Amazon advertising optimization is unparalleled, featuring tools like Campaign Studio that simplify PPC strategy execution through automated keyword harvesting. Sellozo’s team of Amazon experts ensures that advertising strategies are not just implemented but are also continuously optimized for growth.
Clients, including Commerce Canal and associated brands like LEGO® Wear and major sports leagues, have witnessed a substantial increase in ad profit by an average of 70% over an 8-week period. This shows Sellozo’s proficiency as an Amazon marketing agency driven to achieve your business goals.
Key Amazon marketing features:
- AI-driven Amazon advertising growth suite
- Full PPC management by a team of experts
- In-depth analytics and reporting through the ProductVu Dashboard
Sellozo
BOOST YOUR AMAZON SALES: AI-driven automation platform with optional fully-managed services. All offered at flat-fee pricing without long-term contracts. Our team of highly skilled Amazon E-Commerce Experts is dedicated to helping you achieve ...
Best for:
Small and Medium-Sized Businesses
Sellozo
BOOST YOUR AMAZON SALES: AI-driven automation platform with optional fully-managed services. All offered at flat-fee pricing without long-term contracts. Our team of highly skilled Amazon E-Commerce Experts is dedicated to helping you achieve ...
2. Nuanced Media
Best for: Amazon strategy and PPC services
Notable clients: Krush Kandy, Seat Covers Unlimited, Unisox
Pricing: $100 – $149 per hour / Minimum spend of $1,000 per project
An eCommerce and Amazon marketing agency that has been around for over a decade, Nuanced Media provides a full spectrum of services. They have developed a highly successful, process-driven, and strong Amazon marketing strategy over the years. The results they’ve achieved speak for themselves. In fact, in under six weeks, they generated more than $18.5 million in sales for Lunt Solar Systems.
Tucson-based Nuanced Media has a satellite office in Phoenix. As part of their Amazon services, they offer keyword research and listing copywriting, Amazon vendor and seller management, graphic and image development, brand registry support, content development, and analysis and strategy. Additionally, they offer storefront design and development as well as PPC management and optimization to help you launch successful products.
Key Amazon marketing features:
- Consulting
- User experience design
- Ongoing bid management
- Product page and campaign optimization
Nuanced Media
Nuanced Media was founded in 2010 and is an Amazon Verified SPN Partner who has sold $100s of millions on Amazon. We work with 7 figure sellers and some of the top brands on Amazon. We have been featured on BuzzFeed, CNBC, ModernRetail and more. ...
Best for:
Businesses of all sizes
Nuanced Media
Nuanced Media was founded in 2010 and is an Amazon Verified SPN Partner who has sold $100s of millions on Amazon. We work with 7 figure sellers and some of the top brands on Amazon. We have been featured on BuzzFeed, CNBC, ModernRetail and more. ...
3. Disruptive Advertising
Best for: Amazon PPC and SEO services
Notable clients: EMP Shield, Xactware, Hardware Tree
Pricing: $100 – $149 per hour / Minimum spend of $5,000 per project
Disruptive Advertising specializes in Amazon marketing, maximizing exposure for your products through product ads. The relationships they build with clients are based on results, helping them achieve their Amazon and eCommerce objectives. In order to achieve client objectives, the company pays close attention to every detail of the Amazon ad campaign, from targeting to creative concepts. With services ranging from lifecycle marketing, PPC management, and site testing, to web analytics, Disruptive Advertising can help you achieve any desired Amazon marketing outcome.
Key Amazon marketing features:
- Marketing strategy
- SEO
- Listing optimization
- Campaign optimization
- Keyword research
Disruptive Advertising
Most marketing leaders struggle to find a proactive, strategic agency partner with the expertise, services, & vision to drive long-term results online.
Best for:
Businesses of all sizes
Disruptive Advertising
Most marketing leaders struggle to find a proactive, strategic agency partner with the expertise, services, & vision to drive long-term results online.
4. SmartSites
Best for: Amazon ads
Notable clients: Mind & Body Health Center, Chicago WaterMark
Pricing: $100 – $149 per hour / Minimum spend of $1,000 per project
As one of the premier Amazon marketing agencies, SmartSites excels in driving sales for businesses by advertising on the world’s largest marketplace. By providing a complete array of Amazon advertising solutions, SmartSites empowers businesses to captivate millions of Amazon users throughout every phase of their journey. Their comprehensive Amazon ads management services encompass Sponsored Products, Display, Video, and Custom Ads, allowing businesses to showcase their brand across the Amazon ecosystem and funnel users directly to their websites.
SmartSites capitalizes on its PPC advertising prowess to fuel business growth. Offering a complimentary PPC analysis, they pinpoint the optimal ad type and strategy tailored to your business, whether you’re a newcomer to PPC advertising or already managing a campaign. This free audit can help uncover potential savings and enhancements in your current PPC endeavors.
Key Amazon marketing features:
- Amazon FBA products promotion
- Data-driven strategies
- Detailed, real-time reporting
- Actionable insights
- Local and national PPC
- Market segmentation
- Advanced bidding
SmartSites
Outsmart the competition with best-in-class digital marketing services. With over 1,000 ⭐⭐⭐⭐⭐ reviews online, SmartSites ? is America's #1 rated digital marketing agency. Get more traffic. Acquire more customers. Sell more stuff. SmartSites...
Best for:
Small and Medium Size Businesses
SmartSites
Outsmart the competition with best-in-class digital marketing services. With over 1,000 ⭐⭐⭐⭐⭐ reviews online, SmartSites ? is America's #1 rated digital marketing agency. Get more traffic. Acquire more customers. Sell more stuff. SmartSites...
5. Duck.Design
Best for: Customized Amazon Storefront and Graphic Design
Notable clients: Eco Essentials, Bamboo
Pricing: Minimum spend of $1,000 per project
Duck.Design distinguishes itself as an Amazon marketing agency with its specialized focus on customized storefronts and graphic design services. Their expertise in selecting the most effective Amazon templates ensures that your brand stands out with an exceptional shopper experience optimized for both web and mobile platforms.
Their services are particularly beneficial for clients aiming to enhance their brand presence on Amazon. Duck.Design’s team of top global designers ensures a successful outcome. They can adapt to your growing business needs and will execute the task with a guaranteed turnaround. This approach makes them not only a reliable partner but also a cost-effective solution, offering services at prices significantly lower than those of conventional agencies.
Key Amazon marketing features:
- Storefront optimization
- Amazon store marketing material
- Mobile-friendliness
Duck.Design
Your brand designs are too important to be left in the hands of unreliable freelancers or expensive creative agencies. Why not hire an experienced, full-time designer who knows you by name and your brand by heart?
Best for:
Small and Medium Companies
Duck.Design
Your brand designs are too important to be left in the hands of unreliable freelancers or expensive creative agencies. Why not hire an experienced, full-time designer who knows you by name and your brand by heart?
6. Thrive Internet Marketing Agency
Best for: Amazon PPC
Notable clients: Superior Plastics, J&B Electrical, Aeon Systems
Pricing: $100 – $149 per hour / Minimum spend of $1,000 per project
Thrive Internet Marketing Agency is headquartered in Arlington, Texas. As a full-service digital marketing agency, Thrive offers everything, such as digital marketing services, web and creative solutions (including website design and development, hosting, and video production), social media marketing and management, eCommerce services, and Amazon services. Moreover, on the Amazon front, they provide Amazon marketing, SEO, advertising and pay-per-click, and storefront and branding.
Thrive’s approach and work ethic make them a good choice. As a result, they provide clients with very detailed reports and ensure that they are always aware of what is happening. That is why, over the years, they have been recognized as a top digital marketing agency. In addition to the Top SEO Provider Award, they also received a Best in Search Agency Award and a National Excellence Award for 2020. With a presence in over 25 cities across the coasts of North America and an expansive reach, this agency is well equipped to handle your Amazon marketing needs.
Key Amazon marketing features:
- Account management
- Listing optimization
- Keyword research
- Pricing strategy and testing
- Catalog organization
- Brand registry
Thrive Internet Marketing Agency
Thrive Internet Marketing Agency is a full service agency specializing in SEO, PPC, Social Media Management, Web Design, Link Building, and more.
Best for:
Enterprises, Large and Small brands
Thrive Internet Marketing Agency
Thrive Internet Marketing Agency is a full service agency specializing in SEO, PPC, Social Media Management, Web Design, Link Building, and more.
7. Rise Interactive
Best for: Amazon ads
Notable clients: Tempur Sealy International, Revitive, Turtle Wax
Pricing: Undisclosed
Chicago-based firm Rise Interactive was founded in 2004. The company provides solutions for digital media, analytics, creative content, and web and mobile development. In addition to their offerings as an Amazon agency, they also offer sponsored ads, Amazon DSP, organic/PDP strategy, A+ Content, and store management services.
Rise shines as one of the leading Amazon marketing agencies thanks to their proprietary strategies, technology, and advanced reporting capabilities. For example, while they offer Amazon services, they are also able to integrate paid search and programmatic media outside of Amazon. This gives clients the opportunity to create holistic paid marketing campaigns for maximum effect.
Rise Interactive has also been recognized as a strong performer in the 2019 Forester Wave: Performance Marketing Agency category and won the Best PPC Campaign Overall US Search Award in 2019. More recently, they were named as third-place winner for their partnership with impact.com and Ulta Beauty by the US Partnership Awards. This signifies their dedication to creating successful online campaigns that drive organic search traffic.
Key Amazon marketing features:
- Margin data analysis
- Promotional strategies
- Cross-channel integration
- A proprietary media optimization platform with Amazon API integration
8. Add3
Best for: Amazon ads
Notable clients: SkinTour, Outdoor Research, OAK + FORT
Pricing: Undisclosed
Add3 offers integrated, performance-driven digital marketing solutions. Based in Seattle, they design strategies that help brands connect with customers across digital channels to generate results. Add3 boasts a strong synergistic internal dynamic, one designed to offer seamless collaboration across teams to aid customers in reaching their marketing goals. Furthermore, they adhere to the principles of transparency and agility.
Clients can also generate the most reach and conversions by utilizing custom launch strategies. Firms and customers work closely together to guide this approach, which they claim has been highly successful.
Key Amazon marketing features:
- Creative strategy
- Branding
- Content creation
- Campaign creative
- Strategic and specific targeting
- Analysis and advanced audience metrics
- Testing
- Reporting
9. Digital Operative
Best for: Strategy and targeting
Notable clients: WaterWipes, Injinji, Baby Tula
Pricing: $150 – $199 per hour / Minimum spend of $50,000 per project
Digital Operative is an international digital marketing agency that has offices in San Diego, Denver, New York, Tokyo, and the United Kingdom. With over 25 years of combined experience, their multi-disciplinary team is quite capable of tackling everything from creative direction to digital strategy, Amazon marketing, user experience (UX), web design, and web development. Additionally, their integrated approach to positioning their brands online makes them a perfect fit for clients who want to take their Amazon marketing efforts to the next level.
What sets Digital Operative apart is their expertise in behavioral targeting. This allows them to create content and ads that are more likely to get noticed by potential customers, resulting in higher click-through rates (CTRs) and lower ad costs.
Digital Operative offers a wide range of services for Amazon marketing clients, including product review optimization and embedded video creation and management. They also have experience with A/B testing, so they can effectively determine the most effective ads and tactics for each individual client’s needs.
Key Amazon marketing features:
- Omnichannel fulfillment
- Marketing strategy
- A+ Content development
- Analytics
- Reviews management
- New product launch programs
- New seller program setups
- Amazon listing optimization
- Conversion rate optimization
Digital Operative
Digital Operative (DO), founded in 2008, is an award-winning digital marketing agency that delivers innovative solutions to help their clients drive growth and optimize their digital presence. As a full-service agency, they offer a wide range of serv...
Best for:
Large Brands
Digital Operative
Digital Operative (DO), founded in 2008, is an award-winning digital marketing agency that delivers innovative solutions to help their clients drive growth and optimize their digital presence. As a full-service agency, they offer a wide range of serv...
10. Vertical Rail
Best for: Amazon account management
Notable clients: Vertical Rail doesn’t list any specific clients, but they’ve helped over 100 brands solve complex Amazon issues
Pricing: $300+ per hour / Minimum spend of $1,000 per project
Vertical Rail has an interesting history. Andrew Arenson and Linda Bateman, both veteran marketers in digital marketing and eCommerce, founded the firm in 2008 in order to serve sellers, brand owners, and manufacturers of all sizes. With their extensive years of experience and knowledge, they have turned their expertise into ways for brands to generate results, with a targeted approach towards Google and Amazon advertising.
A quick glance at this California-based agency’s approach to supporting Amazon businesses is enough to understand why they’re successful. First of all, their solutions include strategic planning on content development, resources, product inventory, and MAP reinforcement. They also provide analysis and recommendations for profit, performance, and reputation management.
Key Amazon marketing features:
- Consulting
- DSP management
- Account management
- Product optimization
- Keyword research
- Competitive analysis
Vertical Rail
Vertical Rail, founded in 2008, is a growth marketing agency that helps manufacturers and brands with Amazon and Google. Their group of experienced marketers can help to create a strategy, manage advertising, and tackle everyday platforms with these ...
Best for:
Small businesses
Vertical Rail
Vertical Rail, founded in 2008, is a growth marketing agency that helps manufacturers and brands with Amazon and Google. Their group of experienced marketers can help to create a strategy, manage advertising, and tackle everyday platforms with these ...
11. Emplicit
Best for: Amazon account management
Notable clients: Ekster, Ausnutria, General Mills
Pricing: Minimum spend of $5,000 per project
Established in 2009, Emplicit offers a wide range of Amazon-related services to help you market and manage your store. They first focus on mastering Sponsored Product Ads, Sponsored Brand Ads, and Sponsored Display Ads before they expand their focus to other marketing activities.
They will help you research customers, plan campaigns, and optimize keywords, among other things. What makes them such a great choice for Amazon marketing is their proprietary technologies. Whether you need help managing listings or with reporting, their software and data-driven services can be tailored around your business and used for complete Amazon channel management.
Key Amazon marketing features:
- Customer research
- Campaign planning
- Listing optimization
- Bidding strategies
- Tracking and reporting
Emplicit
We help ecommerce brands reach their maximum potential by delivering highly-specialized channel expertise tailored to their unique needs.
Best for:
Food IndustryFMCG
Emplicit
We help ecommerce brands reach their maximum potential by delivering highly-specialized channel expertise tailored to their unique needs.
12. Digital Marketing Agency
Best for: Amazon SEO
Notable clients: Kohler, TripAdvisor
Pricing: Undisclosed
DMA is an international agency that has offices in North America, Europe, and Asia. Unlike other agencies on the list, it is a full-service digital marketing firm that only offers Amazon SEO.
While that may seem like far less than one would expect, their scope of expertise is rather extensive. The company has helped brands with everything from organic search engine conversion optimization to paid search and product reviews. They’re not just experts at Amazon SEO — they also have experience with Google AdWords and Bing Ads campaigns, as well as social media management for small businesses.
DMA has also received their fair share of accolades. In 2017, they were recognized as a finalist for the Drum Search Awards. They were also nominated for a BIMA Award, were finalists for a Lincolnshire Digital Award, and were recognized as a leader in digital marketing by CrowdReviews.
Key Amazon marketing features:
- Listing optimization
- Keyword strategy
- Content, SEO, site, and backlink audits
13. Enventys Partners
Best for: Product development and page development
Notable clients: Antonia Saint NY, Chili Technology, Sated
Pricing: $100 – $149 per hour/minimum spend of $5,000 per project
Since their establishment in 2001, Eventys Partners has developed into effective experts in launching new products. That’s because they have a deep understanding of what it takes to get a product from concept to market and help startups, businesses, and celebrities succeed in the process. To date, they’ve helped file more than 750 patents and built dozens of companies along the way. They have also helped brands raise over $175 million through crowdfunding and empowered companies through streamlined digital marketing strategies.
Enventys Partners has offices in North Carolina, California, and Taiwan. When you partner with them for any Amazon-related marketing work, you can be sure that they have the experience and expertise to help your product reach its potential.
Key Amazon marketing features:
- Sales strategy and planning
- Keyword research
- Competitor analysis
- Product page development
- SEO
- Customer service management
- Paid advertising
- Data analysis
- Custom reporting
Enventys Partners
Enventys Partners, founded in 2017, is a full-service, turnkey product launch and marketing agency. They offer start-to-finish product development services, that include product strategy, industrial design, prototyping, engineering, sourcing, manufac...
Best for:
Small and Medium Businesses
Enventys Partners
Enventys Partners, founded in 2017, is a full-service, turnkey product launch and marketing agency. They offer start-to-finish product development services, that include product strategy, industrial design, prototyping, engineering, sourcing, manufac...
14. Taktical
Best for: Amazon ads
Notable clients: Casper, Mavi, BarkBox
Pricing: $50 – $99 per hour
Taktical is an internationally recognized performance-driven digital agency. Founded in 2010, with offices in Manhattan and New York, they’ve made a name for themselves by helping brands optimize marketing output to deliver better results. For instance, when the commission-free trading app Matador needed a way to decrease the cost per install, Taktical helped them shave the rate by 78%.
Taktical’s Amazon solution is centered around paid advertising. Brands can benefit from their services in the following ways: growth of product sales, traffic from Amazon to websites, and an increase in app downloads. What this means for businesses is that Taktical can help you solve problems that may be keeping your product from hitting its potential. So, if you’re looking for an agency with a proven track record in growth-oriented marketing on Amazon, look no further than Taktical.
Key Amazon marketing features:
- Amazon PPC
- Strategy
- Ad content creation
- Campaign optimization
- Reporting
15. Rank Media Agency
Best for: Amazon influencer marketing
Notable clients: ChocExchange, Tribal Fashion
Pricing: $100 – $149 per hour/minimum spend of $5,000 per project
Rank Media was founded in 2010. With offices located in Québec and Boca Raton, they are a digital agency that combines creative design, marketing strategies, and custom development to help businesses grow. In their own terms, they “design like artists. Program like nerds. Think like businesspeople.”
Partnering with Rank Media Agency will allow your business to achieve a number of objectives such as increased traffic, leads, and sales. Ultimately, your goal should be to make your business as successful as possible, and Rank Media Agency can help you do just that.
Key Amazon marketing features:
- Listing optimization
- PPC
- Influencer marketing
- SEO
16. Ad Agents
Best for: Amazon SEO
Notable clients: Bridgestone, SEEBURGER
Pricing: Undisclosed
Ad Agents is a German-based performance marketing digital agency. Founded in 2006, they’ve helped both national and international brands realize results through their extensive range of services. In many ways, they are equipped to help eCommerce brands grow.
Their Amazon solution set includes Amazon SEO and advertising, both of which are backed by regular maintenance monitoring and reporting and strategic planning. Their team can share trustworthy suggestions on how brands can leverage this marketplace and create target-oriented strategies to boost sales.
Key Amazon marketing features:
- Product page management and optimization
- Content creation and optimization
- Keyword research
- Monitoring
- Reporting
- Brand store building
17. Titan Growth
Best for: Keyword research
Notable clients: Blackbaud, Classy Closets, Kannaco
Pricing: $100 – $149 per hour/minimum spend of $1,000 per project
Titan Growth is a specialist search engine optimization and paid media agency that is headquartered in San Diego, California. They have worked with the likes of National Geographic and Lindblad Expeditions.
Their Amazon services include helping you find the perfect keywords for your campaigns by including competitive analysis and complementary product keyword research. By collecting as many of the right keywords as possible, they are able to get to work to produce sponsored products, headline searches, and product display ads to generate results.
And, when it comes to analysis, Titan Growth digs deep. They offer demographic and location audits that will show you how to decrease unproductive spending, identify ways to maximize ad revenue, and more.
Key Amazon marketing features:
- Keyword research
- Targeting
- Paid media audits
18. Junglr
Best for: Amazon PPC
Notable clients: Mozi Ventures, Zenith Athletics
Pricing: Minimum spend of $1,000 per project
Junglr is a small, but agile, Amazon marketing agency based in Ocala, Florida. Everything about their service offering is bespoke. Even though that may seem frivolous, it is not.
The agency offers a unique approach to Amazon PPC management, product listings, and other segments around the platform. Prior to committing to working with a client, they seek to understand more about their brand and their goals. A number of services may be offered to clients, including custom strategy development, keyword research, campaign creation, product launches, and ongoing account management—which are almost everything you need to get started on Amazon.
Key Amazon marketing features:
- Advanced keyword research
- Amazon account audits
- Bid optimization
- Data analysis and reporting
19. BellaVix
Best for: Amazon account management
Notable clients: Instant Pot, Pyrex, The Children’s Place
Pricing: $200 – $300 per hour/minimum spend of $25,000 per project
BellaVix is a firm founded in 2019, located in Cary, North Carolina. Don’t let their young age prevent you from considering them, even if they are among the younger agencies on our list. Their team has over 20 years of combined marketing and Amazon experience.
BellaVix focuses on Amazon Seller Central Management, offering full channel management services and operational support along with PPC management. On the Amazon Vendor Central Management front, they manage and advise how to best position your catalog and develop a powerful relationship with Amazon.
On a more granular level, their services include marketing, FBA management, marketplace management, Amazon brand protection and customer support, and Amazon programmatic advertising. BellaVix will also help you take advantage of Amazon’s influencer program too.
Key Amazon marketing features:
- Account setup
- Inventory management
- Daily account management
- Product, category, and keyword research
- A+ Content creation
- Demand planning and forecasting
- Reporting
20. SEO Brand
Best for: Amazon EDI integration
Notable clients: LG, BMW, Bistro Tables & Bases
Pricing: $100 – $149 per hour/minimum spend of $1,000 per project
SEO Brand is a digital agency in Boca Raton, Florida. Founded in 2006, the firm caters to all digital marketing requirements, including Amazon SEO, PPC management, and something few Amazon agencies speak about, EDI solutions.
Overall, SEO Brand uses a targeted approach to helping clients realize growth. They believe that a successful strategy for winning on Amazon begins with search optimization, followed by extending reach through sponsored products, sponsored brands, sponsored displays, and video ads. In addition, SEO Brand can develop a solution utilizing custom code that can be customized to suit your brand’s needs, such as Amazon EDI.
Key Amazon marketing features:
- EDI compliance
- Account setup and audits
- Brand registration
- Competitor analysis
- Listing management and optimization
SEO Brand
SEO Brand is a digital marketing agency with a holistic, data driven approach connecting brands with their customers.
Best for:
Small Business, Midmarket and Enterprise
SEO Brand
SEO Brand is a digital marketing agency with a holistic, data driven approach connecting brands with their customers.
21. KlientBoost
Best for: PPC
Notable clients: Lily and Fox, Vintage Candy Co.
Pricing: $100 – $149 per hour/minimum spend of $1,000 per project
Founded in 2015 and headquartered in Irvine, California, KlientBoost is likely one of the more popular PPC agencies you’ll come across. They host a YouTube channel where they regularly show their audience a behind-the-scenes look at their brand. With large and growing brands such as Unbounce and Mention, the company has seen phenomenal growth over the last few years.
Here’s the thing: while their site does not specifically indicate Amazon marketing, their expertise in PPC and marketing, in general, makes them a solid PPC option for brands looking to take advantage of the Amazon marketplace. In fact, if you’re looking for stellar insights on Amazon marketing and ads, take a look at this blog post written by KlientBoost’s founder and CEO, Jonathan Dane.
Key Amazon marketing features:
- Keyword research
- Campaign management
- Split testing
- Competitor monitoring
- Advanced retargeting campaigns
- Ad copy
22. Chair 10 Marketing
Best for: Cross-channel marketing
Notable clients: O-Rings West, SkinSpirit
Pricing: $100 – $149 per hour/minimum spend of $1,000 per project
Chair 10 Marketing is a digital marketing agency with an office in Seattle, Washington. What sets them apart from other marketing agencies is that they offer a solid handle on strategy, pulling together all you need to run successful marketing campaigns on and off of Amazon. This makes it advantageous to the Amazon seller because paying attention to a greater view of the business and its growth potential can help reduce risk and optimize profits.
Interestingly, Chair 10 Marketing sees Amazon as an additional avenue for revenue generation. That means theirs is a holistic approach to helping your business grow through cross-channel campaigning, content marketing and the wider eCommerce ecosystem. All work is backed by data and transparency to ensure that you are not only satisfied with what you’re getting but understand exactly how your money is being spent.
Key Amazon marketing features:
- Advertising strategies
- Campaign optimization
- Reputation management
- Reporting
23. WebFX
Best for: Amazon SEO
Notable clients: ZAGG, Kangol, Fujifilm
Pricing: $100 – $149 per hour/minimum spend of $1,000 per project
WebFX is a full-service digital marketing agency with 13 offices across North America. Since their inception, they have been focusing on data and bottom-line metrics, like leads and revenue. Among the firm’s most appealing features are their results. Their achievements include over 6.2 million qualified leads, 4.1 million qualified calls, 11.5 million eCommerce transactions, and 570 customer testimonials.
For a monthly fee, WebFX offers product keywords, categories, and subcategories as well as monthly reporting on how your results are impacting other areas of your business, like revenue and lead generation. In addition, WebFX provides customers with access to ContentGeniusFX, an AI-powered platform to help plan, launch, and monitor new content produced for your website.
WebFX has also received their fair share of accolades as a marketing company. They have earned a variety of honors and recognitions, including being named one of the best workplaces in Pennsylvania by Good Firms Top Digital Marketing, being listed as an Inc. 5000 Fastest Growing Company and receiving an UpCity Excellence Award in 2019.
Key Amazon marketing features:
- Store and marketplace launch
- Consulting
- Brand registry
- PPC management
- Review management
- SEO
24. Eboost Consulting
Best for: Amazon PPC
Notable clients: Surfline, Darn Good Yarn
Pricing: $200 – $300 per hour/minimum spend of $5,000 per project
Eboost Consulting is a specialist paid social, paid search, and Amazon PPC agency. They offer a highly strategic approach because their process executions are backed by years of experience and proven results. This affords their clients the certainty that they are working with an agency invested in helping them achieve success.
Headquartered in Carlsbad, California, Eboost Consulting offers a range of social media management solutions, including scheduling posts, tracking engagement, and measuring ROI, to name a few. They have also invested in AI and machine learning algorithms that do the heavy lifting and help ensure long-term campaign performance, so you can focus on what you do best: running your business.
Key Amazon marketing features:
- Data analytics
- PPC management
- Campaign optimization
- Reporting
25. Media.Monks (Formerly Metric Theory)
Best for: Amazon ads
Notable clients: Every Man Jack, Seattle Coffee Gear
Pricing: Minimum spend of $5,000 per project
Metric Theory is a performance digital marketing agency. They currently have over $275 million in ad spend under management and have worked with over 500 clients. And, if those numbers don’t grab your attention, they also have 150 employees spread across San Francisco, Denver, New York City, Orange County, and Salt Lake City. In addition to Amazon services, they offer search, paid social, and feed management, display ads, and ad creative, video, and mobile advertising.
Amazon services include sponsored products, sponsored brands, and sponsored display ads. They also help you spread your brand far and wide by combining Amazon management with search and social ads. And, to help you get the best performance for your dollars, they regularly perform ad testing and provide product listing optimization and custom reporting. Metric Theory also does their part to protect your earning potential by tracking Amazon MAP violators and resellers.
Key Amazon marketing features:
- Brand strategy
- Integrated performance reporting
- eCommerce copywriting
- Reporting
26. JumpFly
Best for: Ad management
Notable clients: Wholesale Patio Store, The Basket Lady, Name Bubbles
Pricing: $50 – $99 per hour/minimum spend of $5,000 per project
JumpFly is a PPC advertising management agency in Elgin, Illinois. Since 2008, they have provided ad management for Amazon, Facebook, Instagram, TikTok, and Google ads, among other services. With JumpFly, you can manage all aspects of your PPC campaigns. Every aspect of your campaigns will be built, maintained, and analyzed by them.
Furthermore, they have built a powerful AI platform that crunches data quickly and easily to offer analysis that few agencies can match. JumpFly is unique for that reason. Results can be accelerated through their ability to perform performance-based analysis.
Key Amazon marketing features:
- Amazon ads
- Daily optimization
- Strategic analysis
JumpFly
JumpFly is a digital advertising agency specializing in PPC account setup and management for Google Ads, Microsoft Ads, Facebook & Amazon.
Best for:
Enterprise, Small and Midmarket Businesses
JumpFly
JumpFly is a digital advertising agency specializing in PPC account setup and management for Google Ads, Microsoft Ads, Facebook & Amazon.
27. Logical Media Group
Best for: Cross-channel marketing
Notable clients: Fresh Wave, Vienna Beef, SK Professional Tools
Pricing: $150 – $199 per hour/minimum spend of $10,000 per project
Logical Media Group is a full-service digital marketing agency. The firm was founded in 2006 and is headquartered in Chicago, Illinois. Like most full-service agencies, their offerings include search engine optimization, social media marketing and management, email marketing, and web design and development. They also dabble in affiliate marketing and video optimization.
What you’ll appreciate most about Logical Media Group is their strong tactical approach. Working with them will get you research and transparency. They’ll make your campaigns highly competitive, help you manage your products by finding the right keywords and creating perfect ads, elevate your storefront, and back it all up with monitoring and reporting. But it doesn’t end there. Because they are a full-service agency, Logical Media Group believes that customer interactions shouldn’t stop at Amazon. They use a cross-channel approach, leveraging email marketing, paid search and social, and organic content to offer exponential brand growth.
Key Amazon marketing features:
- Product management
- Tactical competition strategy
- Storefront enhancement
- Monitoring and reporting
28. Urtasker
Best for: Amazon PPC management
Notable clients: Wanderlust, Knot Models
Pricing: Minimum spend of $1,000 per project
Urtasker is an eCommerce consulting agency headquartered in Long Island, New York with offices in Pakistan. The firm was founded in 2015 and has since enjoyed phenomenal growth. In fact, in the last five years, they’ve boomed from a small team to a team of 200+ eCommerce consultants and specialists. They are customer-centric and subscribe to a philosophy based on collectivism and openness, values that they believe empower their brand and customers to get the best out of every interaction.
Urtasker offers Amazon PPC management, account management, and listing optimization. You can also count on their thorough approach to managing your Amazon business. Using metrics and running health checks, the company ensures that your business is positioned for success.
Key Amazon marketing features:
- Listing and ad campaign optimization
- Strategy
- Keyword research
29. Ignite Visibility
Best for: Amazon SEO
Notable clients: BTO Sports, Mobile Mini Solutions, Tony Robbins
Pricing: $100 – $149 per hour/minimum spend of $1,000 per project
It is highly likely that you have already come across Ignite Visibility if you are a regular reader of Influencer Marketing Hub. Additionally, as they are considered to be one of the best Amazon marketing agencies, their work has also been featured in the Huffington Post and Forbes.
With a team of over 100 full-time experts, Ignite Visibility is a one-stop shop for all your Amazon marketing needs. They offer a wide range of services including Amazon ad console management, organic rank enhancement, listing optimizations, and seller launch consultation. The team takes pride in developing long-term relationships with their clients, ensuring that they meet every need imaginable. In addition to this, Ignite Visibility provides unparalleled customer service and 24/7 support 365 days per year. With that said, it is safe to say that if you are looking for an Amazon marketing agency that will go above and beyond, Ignite Visibility could be your go-to choice.
Key Amazon marketing features:
- A+ Content creation
- Multilingual and multiregional SEO strategies
- Listing updates
- Amazon marketplace management
- Branding
- Reporting
30. Voy Media
Best for: Cross-channel marketing
Notable clients: Blankie Tail, Lash Liner, NOATMEALS
Pricing: $50 – $99 per hour
Voy Media is a performance-based, full-service agency. From consulting to creative, they can take care of everything. In fact, each month, nearly 13,000 high-volume creatives are produced by their team. Access to real-time analytics is included in their Amazon marketing services. So, every key aspect of the process will get the necessary attention.
Their comprehensive services are complemented by their extensive customer support. When working with them, you’ll get a dedicated account manager and lead strategist. Plus, you can also look forward to one-on-one strategy consultations. And, to crown that, they believe in treating it as a partnership. So, they also offer any training and research your business is interested in regarding their processes.
Key Amazon marketing features:
- Amazon ads
- Retargeting
- Copywriting
- Video design and product photography
31. Major Tom
Best for: Consulting
Notable clients: Canon, Pepsico, Roller Rabbit
Pricing: Management fees are about $3,000 per month and setup fees between $2,000 and $20,000
Major Tom uses a four-phased approach to get to know your whole business and identify the best strategy and tactics. During the two decades that they’ve been in business, their full-service team has helped more than 1,000 clients with their digital needs. They can assist you with missed sales, product rankings, and logistical issues related to Amazon marketing services.
Selling products through Amazon can be a daunting and complex task. However, with the help of Major Tom, you’ll get everything that you need to make it successful. In addition, they offer 24/7 support as well as an awesome client portal where you can see all your progress in one place.
Key Amazon marketing features:
- Consulting
- Strategy
32. RNO1
Best for: Design, research, and strategy
Notable clients: Beckett Simonon, Piper & Scoot, Bullstrap
Pricing: $200 – $300 per hour/minimum spend of $10,000 per project
RNO1 is a growth-first, full-service digital design experience agency that has years of experience working with clients from all industries and levels of success. Founded in 2009 and headquartered in San Francisco, California, their team’s extensive expertise in digital strategy, as well as paid search, search engine optimization and content marketing, are second to none. They understand that Amazon is a complex environment, with different dynamics and requirements for each stage of the buyer’s journey.
In order to help brands scale and thrive, RNO1 guides you through the process of growing your company with agility, passion, and purpose. From conception to growth hacking, they will partner with you to create and execute a comprehensive digital plan that leads to sustainable success. Whether your brand is just starting out or has been around for a while, RNO1 can help you take your business to the next level by optimizing your website and increasing traffic flow, engagement rates, and conversion rates.
Key Amazon marketing features:
- Design direction
- Branding
- Digital strategy
- Industry and consumer research
33. Searchbloom
Best for: SEO
Notable clients: Nature’s Seed, ShirtSpace
Pricing: $100 – $149 per hour/minimum spend of $1,000 per project
When it comes to Amazon and eCommerce, Searchbloom is your one-stop shop. They are on a mission to make search engine marketing more transparent, ethical, and effective for small businesses and online entrepreneurs. They pride themselves on being a search engine marketing company that is founded on the values of customer service, accountability, and results. With years of experience in paid search and SEO campaigns for Amazon, they know how to get your business ranked higher on Google, so you can take advantage of all the opportunities that come with ranking high.
Searchbloom makes it easy for business owners to get started with a custom Google search campaign and provides regular reports, so you can track your entire online marketing journey. This way, you can be sure that you are getting the most out of your investment, and you know exactly what action to take next to sustain your success.
Key Amazon marketing features:
- Local, national, and eCommerce SEO
- Keyword research
- Competitor analysis
- Bidding management
- Campaign assessment
- Reporting
34. MV3 Marketing
Best for: Amazon SEO and PPC
Notable clients: Filestack, Simplilearn, Portworx
Pricing: Pricing ranges between 3% and 10% of your monthly ad budget
MV3 Marketing was established in 2008 with a mission to build world-class marketing solutions that connect brands with their customers in an impactful and holistic way. They understand the importance of A/B testing of markets and ad copies, among others, in order to find what works best for each client. MV3 helps companies refocus their Amazon marketing efforts by developing multi-channel strategies, including paid search and retargeting, designing powerful landing pages, and executing email marketing campaigns that are highly customized to your audience and goals as well as measuring the results comprehensively for long-term success.
MV3 Marketing also has experience in developing Amazon landing pages, creating buyer personas, and leveraging big data to identify what customers are engaging with most on the eCommerce platform, so they can craft strategic messages that resonate with them. If your business is looking for help with all aspects of Amazon marketing, MV3 is a good option to consider.
Key Amazon marketing features:
- Ad copy and testing
- Audience targeting
- Bidding management
- Retargeting
- Campaign assessment
- Reporting
- Listing optimization
- Seller setup and management
35. Blue Wheel
Best for: Comprehensive Amazon Advertising and Ad Management
Notable clients: Deer Stags, Smells Begone, Avatara, Voloom, Layer 8 and many more
Pricing: Pricing available upon request
Blue Wheel Amazon Marketing Agency, also known as Blue Wheel, stands out with over twelve years of marketplace experience, specializing in Amazon Marketing Services. With an expertise-driven approach, they promise not just to manage your Amazon ad campaigns but also to magnify your brand’s visibility and ROI.
Their unique selling point revolves around their proprietary in-house ad technology, “Companion,” which empowers them to exercise real-time control over advertising, underpinned by a data-centric approach. Beyond their technology, Blue Wheel’s real-world success is evident in their ability to scale on-Amazon brands from scratch to over $50 million, thus proving their mettle and bringing firsthand insights to their clients.
Key Amazon marketing features:
- Amazon Advertising Management
- Real-time Keyword Harvesting
- Auto-Bidding
- Bi-weekly Advertising Reporting
- Content Management for Amazon Stores optimization
- A/B Testing
- Search Term Isolation
Understanding the Range of Services Offered
While most of the agencies mentioned on this list offer Amazon SEO and PPC services, there’s much more to Amazon marketing than just these two fields. Also, bear in mind that SEO and PPC are broad fields and can include (or exclude) various other types of services like strategy, optimization, and content creation.
To help you get a better understanding of the different Amazon marketing services on offer, here’s a quick overview of the most popular ones. As for which services to prioritize, let your store’s specific needs guide you.
Search engine optimization (SEO)
Just like you’ll need to invest in search engine optimization to get your website to rank higher on Google, Amazon storefront owners also need to think of ways to increase their store’s visibility in Amazon’s search engine.
Enter Amazon SEO
As Amazon’s search engine uses its own algorithm, it’s better to partner with a marketing agency that specializes in Amazon SEO like WebFX or Ignite Visibility.
Pay-per-click (PPC) management
PPC management is another popular Amazon marketing service. Agencies that specialize in this service will manage and optimize your PPC marketing campaigns.
It’s another way to boost your product listing’s visibility, but unlike SEO you’ll also need to pay for every ad click in addition to your agency’s fee. As such, it’s key that you work with professionals that can maximize your ad spend. It’s not a set-it-and-forget-it approach and you’ll want to work with a team that will track the right metrics and adjust your bidding accordingly.
A+ Content creation
A+ Content isn’t content that scored a 90% in some sort of copywriting test. It refers to a content creation and management tool specifically designed for Amazon.
It lets Amazon sellers customize their product detail pages and add their own branding. From comparison charts to components like lifestyle photos and flexible layouts, there are many ways that you can use this feature to your advantage to create a listing that truly stands out.
Just like with any type of content creation, the process is time-consuming. Plus, after you’ve created it, you’ll still need to make time for A/B testing to find the best version.
Luckily many agencies include this service in their list and it can be a great task to outsource.
Social media marketing (+ affiliate/influencer marketing)
You would’ve noticed that many of these Amazon agencies are in fact full-service digital marketing agencies. What’s more, many of them recommend that you leverage multiple marketing strategies to boost sales.
One of the most popular additional channels that you can explore is social media. Using popular platforms like Facebook and Instagram, you can market your product to a broader audience and redirect this traffic to your Amazon product listing.
Depending on the agency, you might even be able to combine social media marketing with affiliate or influencer marketing for maximum impact. In fact, Amazon recognizes the power of influencer marketing and has its own influencer program. When going this route, you might also want to use software like Refersion to make this task easier.
Budget Considerations: Getting the Best ROI
Here’s the thing, the pricing structures can vary significantly among agencies. Some charge an hourly rate; some charge a minimal fee per project.
There are also other factors like the project’s scope, agency’s reputation, and your location that can impact the pricing.
To give you an idea of what you can expect to pay, here’s a quick comparison of how much different cities in the US charge for Amazon marketing. According to data from Influencer Marketing Hub:
- In Boston, the average minimum campaign size is $4,470 with an average hourly rate of $91.
- San Francisco charges similar rates, but slightly higher, with an average hourly rate of $100 and minimum campaign size of $4,500.
- Miami, on the other hand, is slightly lower with an average minimum campaign size of $3,352 and an average hourly rate of $64.
- While Chicago’s average campaign size is the lowest, its average hourly rate is higher than two other cities and you can expect to pay about $80 per hour.
- Then, there’s New York, a notoriously expensive place. Here, the average campaign size is the highest ($5,614), but the hourly rate is only $71.
What is important is that the agency is transparent about its pricing structure and upfront about extra setup fees and commitments. Also, considering that results won’t happen overnight, you’ll need to find an agency that you can afford. While many won’t require a long-term commitment, to generate real results will call for a long-term investment.
Agency Reputation and Past Performance
Once you’ve found an agency that offers the services you need and can afford, it’s essential that you research its past results. Most reputable agencies have a section dedicated to case studies on their website. This is a good starting point and will give you a good idea of the type of results that you can expect, along with their approach.
For more unbiased insight, you can read online reviews. There are several review sites that you can consult like G2, Clutch, Trustpilot, and UpCity, in addition to Google and Facebook.
It can also be useful to check if the agency has received any awards or recognitions. Here are a few examples of the recent awards that some of the top agencies listed above have received:
- SmartSites is an UpCity Certified Premium Partner and has been named as one of the top US ad agencies by the platform.
- Thrive Internet Marketing Agency has been named one of the top SEO companies for 2022 by Clutch.
- Taktical won a Corporate Content Award for the Best Corporate Blog in 2022.
- Titan Growth has made the list for the San Diego Business Journal’s 100 Fastest-growing Private Companies for three consecutive years.
- Searchbloom was included in Clutch’s list of the Top 1000 Global Companies in 2022.
Wrapping Up
Global eCommerce has been booming, and Amazon is still considered the king of the hill. So, it’s no wonder that many businesses turn to agencies that provide marketing services specific to the platform. With the list above, you’ll have everything that you need to get started on your Amazon marketing journey. Besides, these agencies are known for their stellar customer support and expert approach to multiple digital channels. So, you can be sure that you will be in good hands and that your business will benefit greatly from their services.
Frequently Asked Questions
What are the leading Amazon marketing agencies?
In this article, we have shared some of the leading Amazon marketing agencies in the world. Each approaches Amazon marketing in its own way and could help you navigate a potentially challenging and costly paid media experience to generate results. Some of the the agencies we have covered are:
- Disruptive Advertising
- Thrive Internet Marketing Agency
- Nuanced Media
- Rise Interactive
- +Add3
- Vertical Rail
- Digital Marketing Agency
- Enventys Partners
- Taktical.co
- Rank Media Agency
Is Amazon a marketing company?
Amazon was originally just a retailer. Indeed, in its early days, Amazon was merely an online bookstore. Now it offers a wide variety of services in eCommerce, payments, logistics, data storage, hardware, and media. It is also a marketplace where others can sell their products. It is not really a marketing company, although a considerable quantity of marketing occurs for products sold on Amazon. That is why marketing agencies, like the ones we have reviewed in this article, offer Amazon marketing services.
What type of marketing does Amazon use?
Like the many sellers in the Amazon Marketplace, who often use the agencies listed in this article, Amazon is also heavily into marketing its products and services, predominantly using online marketing. Because it sells to a wide range of people, it segments its audiences demographically and psychographically, for specific campaigns. It very much targets its ads at people who have purchased similar products in the past. Amazon has put much effort into improving product distribution and then highlighting this in its marketing.
Who is Amazon’s ad agency?
We’ve seen in this article that many agencies offer Amazon marketing services to firms wishing to sell in Amazon. However, for Amazon itself, Interpublic Group of Cos. handles its $1 billion-plus global media buying and planning duties. Amazon also has an in-house creative agency, D1. D1 is part of Amazon’s global marketing team, known as XCM.
Who are the biggest advertising agencies?
While we have covered 35 agencies in this article that are leaders in the field of Amazon advertising, they are not the biggest advertising agencies overall in the world. It can be challenging to find up-to-date revenue data, but the top 5 ad agencies in the world are:
- WPP Group, London
- Omnicom Group, New York City
- Publicis Group, Paris
- Interpublic Group, New Your City
- Dentsu, Tokyo
Is selling on Amazon profitable?
According to Junglescout, 85% of sellers on Amazon are profitable. Most Amazon sellers in the Fulfillment by Amazon (FBA) program make at least $1,000 per month in sales. Some make more than $250,000 each month in sales. Amazon sellers have a relatively high-profit margin -36% receive more than 20%. 43.2% of Amazon sellers have seen lifetime profits of more than $25,000. Most sellers spend less than $5,000 to get started selling on Amazon.
