Advertising disclosure:
Our partners compensate us. This may influence which products or services we review (also where and how those products appear on the site), this in no way affects our recommendations or the advice we offer. Our reviews are based on years of experience and countless hours of research. Our partners cannot pay us to guarantee favorable reviews of their products or services.
Content is a crucial aspect of any digital marketing strategy. Even if you’re not carrying out a content marketing campaign, as such, you're still likely to use content for other types of digital marketing, such as social media marketing, PPC ads, or influencer marketing. However, to be able to share content, you first need to create or obtain the content. You might have staff able and willing to produce this in-house, however many businesses prefer to outsource the work and hire content creation agencies to produce the necessary content for them.
You might wonder why many of the content creation agencies we’ve selected for this article are influencer marketing agencies. This is because influencer marketing is primarily the distribution of content. So, most influencer marketing agencies you work with will generally double up as content creation agencies – either creating quality content themselves for influencers to share or ensuring that the influencers they partner with produce high-class content for your brand. And, in many cases, you’ll also be able to reuse the content they create for your brand's other marketing purposes too.
If you prefer not to partner with an influencer marketing agency but rather share high-quality content yourself, we’ve made sure to include other types of digital marketing agencies that have made a name for themselves by developing high-quality content too.
Irrespective of your preferences, here are 31 leading agencies that specialize in content creation that you can check out.
1. Sociallyin
Best for: Businesses of all sizes
Employees: 50+
Minimum Campaign Size: $5,000+
Offices: Atlanta, GA
SociallyIn’s client list includes: Carnival, Dick’s Sporting Goods, Angi, Shokz, Mellow
Channels: Facebook, LinkedIn, YouTube
Services: Content Creation, Social Media Strategy, Community Management, Social Listening, Paid Social Advertising, Social Selling, Analytics and Reporting, Influencer Marketing
SociallyIn is a top social media content creation agency, backed by an approach that’s deeply rooted in insights rather than transient trends. By delving deep into a brand’s essence, they ensure that every piece of content they craft resonates with the intended audience. This process begins with an in-depth strategy session, seamlessly transitioning to a tailor-made creative brief, and culminates in the ideation and execution of captivating content.
Their team is equipped with the necessary expertise, knowledge, tools, and creativity to turn any idea into something impactful on social media. They begin content creation by hosting a comprehensive content strategy session to understand the demographics of your target audience and your brand’s unique identity. This helps the creative team brainstorm social media content ideas that will resonate with your ideal audience. Once their team has a thorough understanding of your business and branding, they proceed to the brief discussion. This conversation can center around product campaigns, holiday promotions, regular post content needs, and anything in between.
After the brief, they proceed to a brainstorming session to pinpoint the specific content pieces to be created for your campaign. They use the information you provide to explore the needs, interests, and pain points of your target audience, we create content that addresses their specific concerns and appeals to their interests, making sure to differentiate your brand’s content from the competitors.
At SociallyIn, they continuously refine and optimize their strategies with real-time, transparent reporting, allowing businesses to witness the fruits of SociallyIn’s labor as they unfold. Spanning a spectrum of services, from motion graphics to live social broadcasts and from influencer collaborations to voiceovers, SociallyIn’s capabilities are as diverse as they are impactful. With in-house content production, they’re equipped to turn any brand vision into a digital reality.
The Essence of SociallyIn
SociallyIn offers creative content tailored to each business, offering influencer marketing, social media solutions, social media advertising & more. Their mission is to provide innovative solutions for better storytelling through tailored strategies.
2. Ubiquitous
Best for: Medium Size Brands
Employees: 10 – 50
Minimum Campaign Size: $20,000+
Offices: Los Angeles, CA
Ubiquitous’ client list also includes: McDonald’s, Amazon, Samsung, Adobe, Lyft
Channels: Instagram, TikTok, YouTube
Services: Content Creation, Influencer Marketing
Ubiquitous describes itself as “Hinge, but for businesses and TikTok influencers—minus the ghosting, the no-show first dates, and the uncomfortable getting-to-know-you questions.” This encapsulates the company’s main purpose: to work directly with a huge network of TikTok, YouTube, and Instagram creators in running the most viral, compelling, and data-driven campaigns.
Ubiquitous doesn’t create content directly. However, they have a database of 13K+ creators (with 27B+ combined followers), and they certainly know many experts who can craft and share the perfect content for you.
The agency handles every aspect of implementing communication plans on their clients’ TikTok, Instagram, and YouTube channels, from creating organic content, managing influencer partnerships, and deploying ad placements. Ubiquitous works with all influencers, big and small, regardless of the audience size.
Just look at what the agency did for Whisker, the creator of Litter-Robot—a self-cleaning, odor-neutralizing litter box for cats. Through a strong eight-week influencer campaign, Ubiquitous was able to help Litter-Robot achieve 66.6M views, 93K site visits, and an additional six-figure launch revenue, making it one of the most successful content creator campaigns of all time.
The Essence of Ubiquitous
Ubiquitous works with influencers to create perfect content and deploy compelling, ingenious influencer marketing campaigns (at scale) on Instagram, TikTok, and YouTube. Many of today’s best-known brands use Ubiquitous to run their campaigns.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
3. Fresh Content Society
Best for: Mid-sized to Enterprise Businesses
Employees: 10 – 50
Minimum Campaign Size: $5,000+
Offices: Chicago, IL, Portland, California, Texas, Boston
FSC’s client list includes: LINE-X, KFC, Bath Planet, PEAK Audio, True Value
Channels: Facebook, Instagram, LinkedIn, Pinterest, TikTok, X (Twitter), YouTube
Services: Content Creation, Social Media Audits, Social Media Strategy, Community Management, Paid Social Advertising, Analytics and Reporting, Influencer Marketing
Fresh Content Society (FCS) is a specialist in crafting thumb-stopping content for your brand’s social media presence. Embracing the uniqueness of each platform, FCS meticulously designs content tailored to each channel’s specific demands, ensuring that your brand voice resonates across the entire social media landscape.
At the heart of FCS’s services lies its Creative Strategy and Production team, a group of imaginative content creators who produce visually captivating and emotionally engaging content. They understand that each social media platform has its own unique language and nuance. Whether it’s an Instagram post that tells your brand story through a single image, a TikTok video that makes viewers laugh, a tweet that inspires conversations, or a YouTube video that educates and entertains, FCS creates it all with precision and creativity.
Recognizing the vital role of content in community management, FCS’s team ensures that your content engages, educates, and fosters a bond between your brand and its audience. They provide 24/7 community management services, taking a proactive approach to building meaningful relationships with your customers through relevant and appealing content.
For significant campaign activations, FCS’s team of Account Managers and Content Creators are at the ready. They work hand-in-hand with you to produce content that aligns with your campaign objectives, ensures smooth execution, and exceeds your expectations.
The Essence of Fresh Content Society (FCS)
Fresh Content Society is fully committed to building organic social media communities. They are a Chicago-based award-winning agency operating globally. FCS is family-owned and operated and treats each client like a partner.
4. The Influencer Marketing Factory
Best for: Enterprises and Large brands
Employees: 10 – 50
Minimum Campaign Size: $20,000+
Offices: New York, Miami
The Influencer Marketing Factory’s Client List includes: Sony Music, Hilton Hotels & Resorts, Snapchat, Universal Music Group, Hasbro
Channels: Blog, Facebook, Instagram, TikTok, Twitch, X (Twitter), YouTube
Services: Content Creation, Paid Social Advertising, Influencer Marketing, Talent Management
The Influencer Marketing Factory acts as a content creation agency while working with its clients on their influencer marketing and social advertising campaigns. They create authentic, scalable, and ROI-oriented social media influencer campaigns for amazing brands on TikTok, Instagram, and YouTube. Based on your company goals, they create a tailored and optimal strategy for your brand.
As part of these campaigns, the agency starts by understanding your KPIs, identifying the right influencers, working on the campaign narratives, managing the execution, and finalizing with tracking and in-depth reporting.
They understand the different types of content that succeed on each platform. For example, they recognize that short videos on TikTok are generated by a younger generation compared to Instagram or YouTube. So, they focus on accurately determining your target audience by identifying your current and potential customer base, making it easier to match your business with relevant influencers on the best platform for you.
The Essence of The Influencer Marketing Factory
The Influencer Marketing Factory is a global full-service content creation and influencer marketing agency that helps brands engage with Gen Z and Millennials audiences on TikTok, YouTube, and Instagram.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
5. NeoReach
Best for: Large Companies
Employees: 50+
Minimum Campaign Size: $50,000+
Offices: Los Angeles, Orlando, Tokyo
NeoReach’s Client List includes: Netflix, Walmart, Airbnb, TikTok, NVIDIA
Channels: Blog, Discord, Facebook, Google, Instagram, LinkedIn, Pinterest, Reddit, Snapchat, Telegram, TikTok, Twitch, X (Twitter), YouTube
Services: Content Creation, Influencer Marketing, Paid Social Advertising
NeoReach creates world-class original influencer campaigns for leading brands and Global Fortune 500s. You can work with NeoReach as a full-service agency or use their platform to do much of the work yourself. NeoReach also helps you develop and execute influencer-driven paid media campaigns.
After years of partnering for campaigns, the content creation agency has shaped strong relationships with influencers, bloggers, and other creators. But NeoReach offers more than that. They have a strength in creative strategy and direction. They infuse your brand’s core messaging into everything they produce by working alongside the talent to create authentic, story-driven content that lives beyond the campaign. They develop key strategy points geared toward distribution and promotion, optimized for brand recognition and conversion.
Beginning with your goals, NeoReach’s team will reverse engineer a launch strategy derived from a myriad of data, including competitor audits, audience demographics matching, and channel-specific opportunities across all major social platforms. In addition, they manage the entire influencer campaign process, including influencer introduction, contract negotiation, deployment, shipping, and payments, and maintain ongoing relationships for future activations.
The Essence of NeoReach
NeoReach creates world-class original influencer campaigns for leading brands and Global Fortune 500 companies. If you need content created, NeoReach can source top-performing creators in your niche, so you can syndicate influencer content.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
6. Viral Nation
Best for: Enterprises and Large brands
Employees: 50+
Minimum Campaign Size: $50.000+
Offices: USA, Canada, Caribbean
Viral Nations’ Client List includes: Energizer, Bud Light, Activision Blizzard, Meta Quest, SmartWater
Channels: Blog, Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitch, X (Twitter), YouTube
Services: Content Creation, Social Media Strategy, Analytics and Reporting, Influencer Marketing, Talent Management, Experiential Marketing.
Viral Nation creates viral, captivating, and ROI-focused social media influencer campaigns for brands globally. Their creative solutions generate provocative, lively, relatable content and experiences that connect with people in a meaningful way.
The agency’s creative capabilities span all mediums and solutions, from omnichannel creative campaigns to product and service innovation to global brand experiences. They use both an in-house team and a worldwide network of top-tier artists, creatives, directors, and content creators so that whatever the project, they can provide what they believe to be the best creative solution.
They have a mission to create award-winning content that shapes long-term emotional connections between brands and their customers. A few of their creative services include:
- Creative concepting and strategy
- Branded content
- Audio, video, & TV production
- Display, mobile, & social production
- 2D & 3D motion design
Viral Nation has a decade of experience in the industry to tailor an ROI-centric solution, whether the KPI is more sales, app installs, in-app engagement, or supporting influencer content across multiple channels.
If you want to work with influencers, Viral Nation works with influencers of all sizes, across all platforms, and in all categories. They have multiple award-winning campaigns.
The Essence of Viral Nation
Viral Nation’s services include influencer marketing, paid performance, owned social, and creative and content Services. Their designers, storytellers, social experts, and strategists create and amplify compelling content that drives cultural relevance.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
7. MOMENTiQ
Best for: Enterprises and Large Brands
Employees: 10 – 50
Minimum Campaign Size: $50.000+
Offices: Los Angeles
MOMENTiQ’s client list includes: Fashion Nova , Ulta Beauty, Inc., American Eagle Outfitters, AI
Channels: TikTok, YouTube
Services: Content Creation, Paid Social Advertising, Influencer Marketing
Drawing on the foundational expertise of a team that has collectively built companies in the influencer marketing domain valued at over $300M, MOMENTiQ represents a transformative paradigm in influencer marketing. This agency’s seasoned veterans have not only founded some of the industry’s premier influencer marketing agencies and platforms but they are also credited with driving billions of impressions. Trusted by global flagship brands, they have a reputation for launching influencer campaigns that become iconic for these brands.
Their core services encapsulate:
- Comprehensive influencer campaign management
- Executing UGC paid social campaigns
- End-to-end content creation
What sets MOMENTiQ apart is their dual-pronged strategy: firstly, crafting top-tier influencer campaigns that emphasize strategic insights and virality, and secondly, amplifying this influencer content through in-house paid social campaigns. These campaigns are meticulously engineered to hit conversion-oriented KPIs, ensuring that brands don’t just achieve visibility, but tangible results.
The Essence of MOMENTiQ
From a founding team that has created several of the leading influencer marketing agencies and platforms, MOMENTiQ drives the world’s leading brands forward with influencer marketing campaigns – Specializing in TikTok & YouTube.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
8. Directive Consulting
Best for: Midmarket, Enterprise
Employees: 50+
Minimum Campaign Size: $5,000+
Offices: Irvine, California
Directive Consulting’s client list includes: Manta, Cosential, EdenHealth, Procare Solutions
Channels: Blog, Facebook, Google, Google Ads, Instagram, LinkedIn, Pinterest, Podcast, Quora, Reddit, Snapchat, Spotify, TikTok, X (Twitter), WhatsApp, YouTube, YouTube Advertising
Services: Content Creation, Search Engine Optimization, Creative Advertising, Search Engine Marketing, Paid Social, Paid Media, Social Media Marketing
Directive Consulting distinguishes itself as a premier content creation agency with expertise in crafting short-form videos. Their services ensure the creation of strategic content that is fully aligned with the unique value of your product or service. This approach is especially crucial in today’s digital landscape, where capturing the fleeting attention span of customers is essential for any successful marketing strategy.
Given the current market trends, where video is predicted to constitute 75% of all advertising spending, Directive Consulting positions its clients at the forefront of this shift. They leverage the world’s fastest-growing communications tool to help you engage effectively with your target audience in your preferred medium, ensuring you do not lag in the competitive tech space.
Understanding the power of video for content creation, Directive Consulting focuses on significantly boosting your engagement metrics. By producing customer-led videos, they forge an emotional connection with your audience, motivating them to take action and turn them into customers.
Their strategy involves building a comprehensive video library as a long-term asset for their clients. Directive Consulting combines strategic insight with creative execution to deliver impactful video content that resonates with today’s tech-savvy audience.
The Essence of Directive Consulting
Directive Consulting’s expertise lies in its innovative fusion of technological insight and creative storytelling, delivering impactful video content that transforms viewer perspectives into measurable business outcomes.
9. Thrive Internet Marketing Agency
Best for: Enterprises, Large and Small brands
Employees: 10 – 50
Minimum Campaign Size: $1,000+
Offices: Dallas, Texas
Thrive’s client list includes: Brazos Higher Education, ATT Metrology Solutions, Dean Technology
Channels: Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube
Services: Blog Post Writing, Landing Page Creation, Email Marketing Content Development
Thrive Internet Marketing Agency excels in content creation, offering a suite of services that are both innovative and effective in boosting online presence. Their expertise lies in crafting SEO-optimized content that not only engages but also converts. This agency stands out for its comprehensive approach to content creation, encompassing everything from in-depth keyword research and strategic planning to the development and marketing of each content piece.
At Thrive, your brand’s narrative is meticulously woven, ensuring it aligns perfectly with your business goals and audience expectations. Their process begins with thoroughly understanding your brand’s unique selling points, followed by creating SEO-friendly content that resonates with your target audience. This approach guarantees that your content is not just visible but also impactful.
Whether engaging blog posts, comprehensive service pages, or compelling social media content, Thrive tailors each element to reflect your brand’s voice and objectives.
The Essence of Thrive
Thrive Internet Marketing Agency’s commitment to delivering high-quality, result-oriented content makes them a go-to choice for businesses seeking to elevate their digital footprint.
10. LTK (formerly rewardStyle and LIKEtoKNOW.it)
Best for: Enterprises and Large brands
Employees: 50+
Minimum Campaign Size: $50.000+
Offices: US, China, Brazil, Germany, France, Australia, UK
LTK’s client list also includes: Walmart, Loreal, Mary Kay, Missguided, Urban Outfitters
Channels: Blog, Facebook, Instagram, LTK App, Pinterest, TikTok, X (Twitter), YouTube
Services: Content Creation, Analytics and Reporting, Influencer Marketing, Social Selling, Talent Management
LTK has grown from a few people in a studio apartment in Dallas, Texas to more than 700 people worldwide. They are now a global community with hundreds of thousands of the world’s premium creators, 7,000 retailers, and 1 million brands across more than 160 countries. LTK has a full-to-self-serve influencer marketing platform that grows influence, sales, and positive sentiment for 5k+ brands of all sizes from the Fortune 10 to small DTCs with end-to-end creator campaign management.
LTK Content Creation Agency stands out as a game-changer for influencers. Unlike traditional agencies, LTK offers a unique approach that goes beyond content creation; it empowers creators to take charge of their digital destinies. The core differentiator of LTK is its commitment to creator autonomy. Creators can seamlessly post their shoppable content on their LTK Shop, resulting in a remarkable 3.5x conversion rate compared to traditional social channels. This approach liberates creators from the relentless cycle of content reposting, enabling them to harness their audience and content on their own terms.
The LTK Creator app offers a platform for curating shoppable content, complemented by personalized LTK Shops and data-driven personalization for shoppers, enhancing the overall experience.
The Essence of LTK (formerly rewardStyle and LIKEtoKNOW.it)
LTK is the most successful influencer network that drives billions in brand purchases from the world’s largest curated creator community. LTK was founded by a creator to give creators a significant tech advantage to be a brand’s power partner.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
11. WEBITMD
Best for: Small and Medium-sized Businesses
Employees: 10 – 50
Minimum Campaign Size: $5.000+
Offices: Los Angeles, Miami, London, Sydney
WEBITMD’s Client List includes: Foresight Works, LanguageBird, VETTX, Mystic Journey Crystals, Tenth Street Hats
Channels: Facebook, Google, Instagram, LinkedIn, YouTube
Services: Content Creation, Paid Social Advertising, Email Marketing, Content Marketing, Development and Design
WEBITMD, one of the leading agencies in content creation, offers a distinctive blend of artistic flair and strategic insight. This agency is fortified with a unique approach termed “The Data-Driven Content Philosophy.” It is not just about the allure of words but the synergy of informational richness and strategic alignment with the audience’s evolving needs and preferences. Each content piece is meticulously crafted, not just to inform, but to educate, inspire, and instigate decisive action.
The agency adopts a tri-phased approach that starts with an in-depth audience analysis. Understanding the personas and their nuanced needs is paramount. The agency excavates the depths of the target audience’s desires and challenges, laying a foundational bedrock upon which content is built. The second phase elevates the process to a technical stratum where industry keywords, competitive landscape, and existing content undergo rigorous analysis. Every content strategy conceived is infused with SEO-rich elements, ensuring visibility and engagement are optimized.
WEBITMD brings to the fore a surfeit of content marketing services, including full-service graphic design, analytics, SEO optimization, and persona-driven copywriting. The agility and adaptability of the content strategy are evident, with each piece tailored to resonate with the audience, not just in context but in timing and relevance. A case in point is their impactful work with Legion Food Trucks, where a meticulously crafted content marketing strategy propelled a 30x surge in organic traffic and indexed keywords by +2,900.
Through a blend of creativity, strategic insight, and data-driven methodologies, WEBITMD has positioned itself as not just a content creation entity but a partner in growth. Each content piece, backed by analytics and reporting, is a strategic asset engineered to convert traffic into leads and nurture these leads into loyal customers.
The Essence of WEBITMD
WEBITMD is a digital growth agency focused on performance marketing and sales services tailored to drive growth for SMBs around the world. It believes great content marketing goes beyond keywords and clicks. It inspires users to self-learn and take action.
12. The Goat Agency
Best for: Medium and Large Brands
Employees: 50+
Minimum Campaign Size: $50.000+
Offices: London, New York, Singapore
The Goat Agency’s list of clients includes: Mars, Heinz, Mercari, Dell, Audi
Channels: Facebook, Instagram, Pinterest, Reddit, Snapchat, TikTok, Twitch, X (Twitter), YouTube, YouTube Advertising
Services: Content Creation, Social Media Strategy, Community Management, Paid Social Advertising, Influencer Marketing, Video Production
The Goat Agency, self-proclaimed as Europe’s fastest-growing agency, is an award-winning powerhouse in content production, committed to delivering bespoke creative assets for social media, paid media, and digital platforms. Their in-house video production, editing, and design team, based in London, collaborates globally with brands who wish to make an impact.
Boasting 8 years of performance data and over 2000+ successful campaigns, Goat’s content creation process is comprehensive and unique – from conceptual ideas to shoot production, and concept creation to final editing. They have garnered notable success in producing branded content, including 400 consecutive daily vlogs and a series of original Goat documentaries.
Goat’s approach goes beyond aesthetics. They focus on crafting thought-provoking content, optimized for global audiences, and they track performance metrics rigorously to ensure they deliver real business results.
The Essence of The Goat Agency
Goat is a global, award-winning social media and influencer marketing agency. They’ve worked with some of the world’s most exciting brands, helping them to drive awareness, engagement, conversions, and brand love.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
13. Lyfe Marketing
Best for: Small and Midmarket Businesses
Employees: 10 – 50
Minimum Campaign Size: $1,000+
Offices: Atlanta, GA
LYFE Marketing’s client list includes: Streamshift, Vega X, Dime
Channels: X (Twitter), Instagram, Facebook, LinkedIn
Services: Content Planning and Strategy, Engagement Fostering
LYFE Marketing distinguishes itself as a specialized short-form video agency, adept at crafting compelling content for the most prominent social media platforms. Their approach is tailored and in-depth, beginning with a comprehensive onboarding process that includes a detailed business questionnaire and a strategic phone call. This initial phase is crucial for understanding your business’s unique aspects and target audience, setting the stage for effective content creation.
Their service is characterized by meticulous research, including competitor analysis and customer avatar creation, ensuring a deep understanding of both the market and the competition. This research informs the brainstorming of content ideas, trending audio selection, and content calendar establishment, providing clear guidance for your video creation process.
Once you’ve filmed your content, LYFE Marketing’s skilled team takes over, editing your footage to suit the specific nuances of the chosen platform. Their commitment extends beyond content creation to include ongoing services like monitoring and detailed reporting. They also offer regular consultation calls, ensuring you are always in the loop and can freely discuss any aspect of your campaign.
At LYFE Marketing, the focus is on creating visually appealing content that is strategically aligned with your business goals. Their expertise lies in transforming your ideas into impactful social media content, ensuring that every video is a step towards achieving your business objectives.
The Essence of LYFE Marketing
LYFE Marketing is the go-to agency for business owners looking to significantly impact platforms like TikTo, Facebook, and Instagram, offering a comprehensive suite of services from content creation to campaign analysis.
14. The Shelf
Best for: Medium and Small Size Brands
Employees: 1 – 10
Minimum Campaign Size: $100.000+
Offices: New York
The Shelf’s Client List includes: SIMON, Neutrogena, Hanes, Kidz Bop, First Aid Beauty
Channels: Blog, Discord, Facebook, Instagram, LinkedIn, Pinterest, TikTok, X (Twitter), YouTube, Twitch
Services: Content Creation, Influencer Marketing
The Shelf is a full-service influencer marketing agency with a proprietary SaaS platform to plan, execute, manage, and optimize creative, strategic influencer campaigns. They cover all the verticals and all the social platforms. They have collected data from 1 billion collected posts over nine years to find the best Instagram, TikTok, Facebook, Pinterest, and YouTube creators.
Their influencer campaigns guide your customers through each stage of their decision-making process and move them along the path to purchase. Once you tell The Shelf your marketing goals, their team will dream up custom influencer marketing strategies to target different segments of your audience. They customize campaigns to achieve specific results for your brand.
Monitor your campaign (and micro-manage your team) in real-time. The Shelf’s dashboard contains many tools to provide real-time insights to brands for the most efficient campaigns.
Once contracts are signed, The Shelf’s easy-download portal houses all your content. They almost always collect extra content for you to reuse as needed. The Shelf takes quality control seriously. Their team includes art directors, copywriters, and strategists who assess content to provide influencers with feedback.
The Essence of The Shelf
The Shelf is an industry-leading, full-service influencer marketing agency that designs, executes, and optimizes data-driven campaigns from start to finish. Their in-house brand and digital strategists develop thumb-stopping creative concepts.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
15. HireInfluence
Best for: Large Companies
Employees: 1 – 10
Minimum Campaign Size: $50,000+
Offices: Houston, Los Angeles, New York, Amsterdam
HireInfluence’s Client List includes: McDonald’s, MTV, Nickelodeon, Southwest Airlines, Evernote
Channels: Blog, Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitch, X (Twitter), YouTube
Services: Content Creation, Paid Social Advertising, Influencer Marketing, Experiential Marketing
HireInfluence has built its reputation as the influencer agency of choice for the world’s most prominent brands. Its strength is in its drive to create not just ads but experiences. HireInfluence works with its clients to deliver innovative and fully managed human-to-human influencer marketing campaigns.
The agency doesn’t offer “canned packages”. It creates influencer campaigns that are designed around the objectives and KPIs of each client. Its meticulous process involves hands-on talent curation and white-glove campaign execution. As a result, HireInfluence doles out innovative award-winning strategies and performance reporting that is nothing but top-class.
Powered by an elite team of experiential strategists, talent specialists, creative designers, data analysts, and paid media experts, – HireInfluence is well-equipped with the experience and resources necessary to bring promotional visions from concept to completion. They can assist with content creation in areas including:
- Graphic design and illustration
- Editorial/copy/script writing
- Landing page development
- Creative strategy concepting
- Product photography/styling
- Custom boxes and prototypes
- Audio-video editing and production
- Promotional presentations
- Social branding consultation
- Content briefs and style guides
The Essence of HireInfluence
Leveraging creative strategies and carefully selecting talented individuals to work with them, HireInfluence has achieved award-winning success that exceeds industry standards. Merging intelligence and creativity, they craft unique brand narratives.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
16. Kairos Media
Best for: Small and Medium Companies
Employees: 1 – 10
Minimum Campaign Size: $5,000+
Offices: London, LA
Kairos Media’s Client List includes: KFC, LG Electronics, Facebook Gaming, Harman, Tencent Games
Channels: Facebook, Instagram, Twitch, X (Twitter), YouTube
Services: Content Creation, Social Media Strategy, Community Management, Paid Social Advertising, Influencer Marketing, Design, eSports and Games Marketing
Kairos Media aims to redefine brands on social media. They are one of the fastest-growing social creative agencies in the UK, and they have bagged multiple awards to prove it. They are a 360 agency that delivers creative strategy and execution for brands. The creative team takes all relevant data and insights to inform their strategy and turns them into ideas that will convert for weeks, months, or even years.
Kairos very much acts as a content creation agency, and its content team has delivered a variety of content. They’ve built their team around a passion for social media content to make sure that they understand how to get the best out of the intended platform.
Alongside traditional content creation, Kairos Media offers three key design-related services:
- Graphic Design – everything from social media to editorial design.
- Digital Design –responsive design and visual solutions (including the coding) to benefit their clients
- Content and Motion – creating moving stories that give the best results for a brand.
The agency also has a social strategy team that has built intricate strategies founded on an audience-first mentality and data-centric approach to consumer behavior.
The Essence of Kairos Media
Kairos Media is one of the world’s leading social and influencer agencies. They built their team around a passion for social media content to make sure they understand how to get the best out of an intended platform.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
17. House of Marketers
Best for: Large brands and Creators
Employees: 10 – 50
Minimum Campaign Size: $20.000+
Offices: United Kingdom, United States, Germany, Spain, Brazil, Italy, France, Poland, Indonesia, Singapore
House of Marketers’ client list includes: KFC, Hilton, Cyber Ghost, Red Bull, Apple Music
Channels: TikTok, Instagram, Twitch, YouTube, X (Twitter)
Services: Content Creation, Paid Social Advertising, Influencer Marketing
House of Marketers is anchored in TikTok marketing, with a team comprised of early UK TikTok employees and partners, ensuring an in-depth understanding of the platform. The agency specializes in creating original, impactful content designed to optimize brand exposure and engagement. Every piece of content is meticulously crafted to resonate with TikTok’s dynamic audience, utilizing insights and analytics for targeted messaging.
Services include TikTok Influencer Campaigns and Ads Management, with a focus on amplifying brand narratives through strategic partnerships with industry-leading influencers. Each campaign is tailored to integrate the brand’s ethos with the influencer’s authenticity, ensuring content that engages and converts audiences effectively.
Beyond TikTok, the agency excels in AI SaaS Software Marketing and Mobile Gaming App Marketing, demonstrating versatility across diverse platforms and industries. Strategic content creation is enhanced by the agency’s ability to engage audiences in meaningful dialogues that foster brand loyalty and increase conversions.
House of Marketers underscores every campaign with robust analytics, offering brands data-driven insights for informed decision-making. The TikTok Insights Newsletter and comprehensive case studies equip brands with the intelligence to navigate the complex TikTok landscape effectively, ensuring content is not only creative but backed by data.
The Essence of House of Marketers
House of Marketers is the #1 TikTok-focused agency for influencer marketing, paid media and content creation. They specialize in helping mobile apps and brands quickly scale and improve their ROI on the most valuable platform, TikTok.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
18. Sculpt
Best for: Businesses of all sizes
Employees: 10 – 50
Minimum Campaign Size: $5,000+
Offices: Iowa City, Iowa
Sculpt’s client list includes: Blend, Sun Pacific, Livability
Channels: Facebook, Instagram, LinkedIn, Twitter, YouTube
Services: Instagram Content Strategy, Facebook Ad Creation, LinkedIn Content Creation, Twitter Content Creation, Visual Brand Identity Development
Sculpt stands out among digital marketing agencies with its bespoke approach to social media content creation. Their expertise lies in crafting content that not only resonates with your audience but also embodies your brand’s unique voice and ethos. This process starts with an in-depth understanding of your brand, followed by the development of a tailored social media strategy.
They specialize in creating compelling narratives for major social media platforms, focusing on driving engagement and conversions. Sculpt’s approach involves a mix of photo, graphic, and video assets, tailored for each channel they are posted on.
They are particularly skilled in transforming complex B2B concepts into engaging, relatable content. Their case study with MidWestOne Bank, which resulted in a 332% increase in organic social engagement, is a testament to their ability to deliver impactful results.
The Essence of Sculpt
Sculpt offers a range of services, from organic and paid social media content to comprehensive strategy development, ensuring that every aspect of your digital presence is cohesive, compelling, and conversion-focused.
19. Audiencly
Best for: Small Size Brand and creators
Employees: 10 – 50
Minimum Campaign Size: $50.000+
Offices: Düsseldorf, London
Audiencely’s Client List includes: Google, Facebook, Amazon, I Got Games, Tencent
Channels: Instagram, TikTok, Twitch, YouTube
Services: Content Creation, Influencer Marketing, Talent Management
Audiencely’s mission is to connect companies of all types and sizes with influencers and content creators around the world. In addition, they offer comprehensive management for influencers and support companies in developing efficient and sustainable marketing strategies.
They split their services into influencer marketing, a creator program (their platform), and creative & strategy, and have created many viral social media influencer campaigns in gaming, lifestyle, technology, and more.
They begin an influencer campaign by following steps that help them define your KPIs and your audience. Once they have set your target audience, they determine influencers you can work with to achieve your objectives.
As part of Audiencely’s influencer marketing process, your selected influencers make creative ad campaigns for your product on your platform of choice. Audiencly cooperates with your influencers to ensure that the campaign operates as planned.
If you prefer to run a social media marketing campaign or a paid media campaign, Audiencly will inform you about different formats for posting your content (e.g., carousel posts, Stories, etc.). Alternatively, you can also take advantage of their content creation services.
The Essence of Audiencly
With Audiencly the right influencer marketing strategy enables companies to reach their target groups directly and retain them sustainably; ROI-optimization with data-driven insights for full brand awareness on every Audiencly campaign.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
20. ApexDrop
Best for: Enterprises and Large brands
Employees: 10 – 50
Minimum Campaign Size: $20,000+
Offices: Erie, Pennsylvania-based with a fully remote workforce
ApexDrop’s Client List includes: Russel Athletic, iHome, Universal Standard, Tailor Vintage, Derma-E
Channels: Instagram, TikTok
Services: Content Creation, Influencer Management
ApexDrop is a growth marketing firm that creates and offers marketing services to consumer brands targeting mostly millennials. They offer one of the most cost-effective ways for marketers to create influencer content at scale.
To work with them, brands first need to complete an application form to become an ApexBrand™. Eligibility depends on factors like the size of the brand, its history, value proposition, product range, and marketing goals. In short, they work only with brands that they deem are a match for their influencers’ followers. After all, what’s the use in partnering with an agency if your products won’t appeal to their influencer network’s followers?
While their private network of influencers mainly posts to and creates content for Instagram and TikTok, they can also cross-promote to other social media sites like Snapchat, Facebook, and Pinterest. Whichever channel they use, they believe in authenticity. So, the posts that they will create (aka ApexPosts™) will be candid, engaging license-free content that will feature your online service or product using the unique voice of the influencer.
The Essence of ApexDrop
Save time and budget when scaling up with micro-influencers in the United States. ApexDrop influencer and photography services are a great fit for brands and agencies interested in gaining brand awareness and increasing sales with the power of UGC.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
21. Moburst
Best for: Startup & Enterprise
Employees: 50+
Minimum Campaign Size: $20.000+
Offices: New York, Tel Aviv, San Fransisco, London
Moburst’s Client List includes: Samsung, Uber, Reddit, Discovery, Redefine Meat
Channels: Blog, Facebook, Google, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitch, X (Twitter), YouTube
Services: Content Creation, Social Media Audit, Social Media Strategy, Influencer Marketing, Video Production, Mobile Marketing, Email Marketing, Development and Design
Moburst has an army of creators that can help brands create authentic content that will resonate with their target audience. Moburst’s team of creators (including TikTok and Instagram Reels creators) understand the best practices of the different social media platforms and form part of a powerful network that specializes in creating authentic, user-generated content.
They have a record of creating award-winning content and a few of their creative services include:
- Video production
- Campaign concept and design
- App store assets
Moburst has a network of influencers who can share the content on their own channels, and this content can also be posted directly on the channels of the brand. Not only does this help to reduce the cost (you don’t have to pay for the number of followers), but it also helps to streamline the whole creative process as the content can also be used for other types of digital assets like ads. In fact, you can expect a turnaround of only 10 days (which includes revisions).
In addition, Moburst can facilitate user-generated content (UGC) which has a 4x higher click-through rate (CTR) and 50% lower cost-per-click (CPC). Leverage their army of talented UGC creators to drive brand loyalty and trust, and win over your audience.
The Essence of Moburst
Moburst is a full-service agency, offering the full suite of offerings that launch you into the rare air of hypergrowth. They offer content creation expertise in video production, campaign concept and design, social media management, UGC, and more.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
22. August United
Best for: Enterprises
Employees: 1 – 10
Minimum Campaign Size: $50.000+
Offices: Tempe, AZ
August United’s Client List includes: Kroger, PetSmart, See’s Candles, Ralphs, Fox Restaurant Concepts
Channels: Blog, Facebook, Instagram, Pinterest, Snapchat, X (Twitter), YouTube
Services: Content Creation, Social Media Strategy, Community Management, Paid Social Advertising, Influencer Marketing
August United is a full-service influencer marketing agency that unites impressive brands with impressive people. They aim to rid the world of boring marketing. They tell stories that inspire people to action.
They work with brands from all industries. Their brand managers continue to monitor the performance of your campaign closely and are ready when necessary to lift, optimize, and strike when the iron is hot.
They see their network of influencers more as content creators – individuals who have an eye for aesthetics and the quick-draw tongue to turn any message into illuminating persuasion. August United digs deep to find the right network of Creators that can be an extension of your brand well past the end of your campaign. They see themselves as a matchmaker between you and your most compatible Creators.
In addition, August United has an in-house studio to create content where necessary. Their “lean ‘n mean team of in-house mavericks” love thinking outside the box, and can shoot, edit, animate, and optimize digital assets to perform on all social platforms.
The Essence of August United
August United provides end-to-end influencer marketing support—from influencer strategy to influencer activations and ongoing influencer management. They can shoot, edit, animate, and optimize digital assets to perform on all social platforms.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
23. Obviously
Best for: Enterprises and Large brands
Employees: 50+
Minimum Campaign Size: $100,000+
Offices: New York, Los Angeles, San Francisco, Paris, Sydney
Obviously’s Client List includes: Google, Saks Fifth Avenue, Lyft, Coca-Cola, Sephora
Channels: Blog, Facebook, Instagram, Pinterest, Snapchat, TikTok, Twitch, X (Twitter), YouTube
Services: Content Creation, Influencer Marketing, Talent Management
Obviously is a full-service influencer marketing and content creation agency. They proudly proclaim that they have created 227,365 unique pieces of content.
They handle the influencer process from start to finish, including strategy, influencer management, shipping, fulfillment, content creation, paid amplification, and reporting. Their production process goes through the following steps:
- Strategic ideation
- Campaign kickoff
- Influencer identification and selection
- Shipping and fulfillment
- Influencer communication
- Creating content
- Content approvals
- Content posting
- Analyzing
- Amplifying
- Optimizing
Obviously’s community of creators produces head-turning visuals to use across your brand’s marketing mix. Obviously believes that this results in 50% less costs than using a traditional production studio. Their creators deliver videos, GIFs, photos, and illustrations. Obviously then drives awareness by promoting the best-performing content through paid amplification. Each campaign extends beyond the creator’s post as a suite of flexible assets that can be repurposed across all channels.
The Essence of Obviously
Obviously specializes in providing cutting-edge strategy and world-class service, no matter the complexity or scale of a campaign. As a full-service content creation agency, they produce eye-catching media that defines your brand’s digital presence.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
24. Influence Hunter
Best for: Medium Size Brands
Employees: 10 – 50
Minimum Campaign Size: $20,000+
Offices: Los Angeles, Toronto, Vancouver, Berlin
Influence Hunter’s Client List includes: Blaze Pizza, Honda, Honest Paws, Quevos, Decorated
Channels: Instagram, TikTok, YouTube, Facebook
Services: Influencer Marketing
Influencer Hunter runs world-class and customizable influencer campaigns to create social proof at scale. Their team works hard to understand your goals and provide you with customized, authentic, and data-driven campaigns that will elevate your brand to new heights.
The agency specializes in reaching out to influencers in large quantities on your behalf to get your product into the hands of many influencers quickly. They work with their network of influencers to boost social media coverage of the products they are gifted. Anywhere from 10 – 500+ influencers may post about your product each month, positioning your brand in front of the masses.
Influence Hunter determines who the top-performing influencers are and brings them on as brand ambassadors for your company. In addition, they provide you with analytics and reports of your progress throughout the campaign, so you always know what’s happening.
While Influence Hunter doesn’t specialize in in-house content creation, they ensure each influencer agrees to give your brand the rights to all content created. Therefore, your brand can repurpose that content for your website, social media, or your advertisements going forward.
The Essence of Influence Hunter
Influence Hunter creates world-class influencer marketing campaigns for companies of all sizes. Their team uses a data-oriented approach to come up with customized campaigns that fit their client’s growth plans.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
25. Zorka.Agency
Best for: Enterprises, Large and Small brands
Employees: 1 – 10
Minimum Campaign Size: $5,000+
Offices: Limassol (Cyprus)
Zorka Agency’s Client List includes: Google, Wargaming.net, AliExpress, Publicis Group, Gameloft
Channels: Facebook, Instagram, Snapchat, TikTok, Twitch, X (Twitter), YouTube
Services: Content Creation, Influencer Marketing, Performance (Mobile) Marketing
Zorka Agency is more than just a content creation agency. It offers a wide range of digital marketing services, including digital creative strategy, influencer marketing, community management, social media marketing, user acquisition, automated sales funnels, and ASO.
They target the best influencers to meet your needs and work with any influencer on any platform.
They consider themselves digital geeks with 9+ years of expertise, with a database of over 500,000 influencers. They highlight unique content from influencers.
Zorka’s passion is to tell stories and create ideas in all shapes, sizes, and worlds. They bring ideas to life through impactful creative work across all communication touchpoints. They translate ideas into content, and tell relevant and new stories at the cutting edge of trends across all media, in all visual formats.
The Essence of Zorka.Agency
Zorka.Agency is an influencer and performance marketing agency focused on creating ROI-forecasted strategies with a fair risk assessment that helps businesses scale up. They bring ideas to life through impactful creative work.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
26. MoreInfluence
Best for: Medium Size Brands
Employees: 1 – 10
Minimum Campaign Size: $0 – $5,000
Offices: Los Angeles, CA; Boston, MA; Eatontown, NJ
MoreInfluence’s Client List includes: Coca-Cola, The Coffee Bean & Tea Leaf, HP, Interscope Records, Klondike
Channels: Blog, Facebook, Instagram, LinkedIn, Snapchat, TikTok, Twitch, X (Twitter), YouTube
Services: Content Creation, Influencer Marketing
MoreInfluence helps you drive more sales, attain higher revenue, and have MoreInfluence. They enjoy 35 years of marketing strategy experience combined with cutting-edge data analytics to ensure that you have the best strategy with the data to back it up.
They begin by identifying the influencers among our expansive network that most closely align with your niche market and brand strategy. Upon approval, your brand posts will go live on your selected influencers’ pages, immediately reaching a built-in audience of potential customers.
MoreInfluence’s data-driven internal analytics process combines with the most comprehensive external search platforms to ensure you team up with the best influencers to set your brand up for present and future success. In addition, the agency keeps you informed of your measurable reach results through extensive data collection and tracking analytics.
The agency also offers an influencer content-boosting service. You can take influencer content already approved by your brand, upload it to other social media platforms, and see it work pure magic. MoreInfluence negotiates with the influencers, navigates usage rights, and makes data-based changes for maximum results.
In addition, if you’re operating a MoreInfluence influence marketing campaign, they’ll set up a separate digital advertising campaign alongside your existing campaign. Their expert creative designers, media planners, and buyers create the campaign based on influencer content, re-targeting it to hit your niche audience’s sweet spot.
The Essence of MoreInfluence
Backed by 35 years of marketing and advertising experience, the team at MoreInfluence provides white-glove influencer marketing services that give brands confidence and trust in their professional capabilities and stellar reputation.
Are you an Influencer looking for an agency? Discover your options with influencer talent agencies.
27. Favoured
Best for: Businesses of all sizes
Employees: 1 – 10
Minimum Campaign Size: $1.000+
Offices: London
Favoured’s Client List includes: Durex, Hollabox, Wessex Distillery, Wombat Invest, TigerWit
Channels: Facebook, Google, Google Ads, Instagram, LinkedIn, Reddit, Snapchat, Spotify, TikTok, X (Twitter), YouTube, YouTube Advertising
Services: Content Creation, Paid Advertising, Influencer Marketing, Content Marketing, Video Production, Email Marketing, Development and Design, Branding
Founded in 2018, Favoured is a full-funnel marketing agency that offers a long list of services, including content marketing. Whether you need help with listicles, infographics, how-to guides, social media posts, videos, or images, their team can create various types of assets. What’s more, they’re also comfortable with long-form content (content that’s generally more than 1,000 words) and can help you create digital assets like case studies, white papers, or interviews.
Whether you’re leaning towards short-form or long-form content, or a mix of both, their team will first identify your brand’s essence. Armed with this insight, they’ll then make it their responsibility to find the right words and graphics (whether that’s a video or an image) to communicate what you represent to your audience.
If you want to leverage the power of influencers, they’ll also create asset packages and guides to make sure that the content that the influencers create aligns with your branding.
The Essence of Favoured
Favoured is a full-funnel marketing agency that offers a long list of services, including content marketing. Whether you’re after short-form or long-form content, video, or text, Favoured’s team can create whatever you need to meet your marketing goals.
28. The Content Bureau
Best for: Enterprises
Employees: 11-50
Minimum Campaign Size: $25,000+
Offices: Orinda
The Content Bureau’s Client List includes: Atlassian, Deloitte, eBay, PayPal, RSA Security
Channels: The client can use the content wherever they wish
Services: Content Creation, Content Marketing
Founded in 2000, The Content Bureau is a leading, women-owned, B2B marketing agency in the San Francisco Bay Area. They create high-quality marketing content for B2B brands in select industries namely tech, finance, and venture capital. Their typical clients are directors or marketing VPs of US-based global corporations that need to create a large volume of content regularly.
The majority of their clients task them with copywriting, editing, and layout. They first create the messaging that will help to attract website visitors before they create the marketing assets that can be shared via the client’s website, email, PDF, or even live presentation. Their creative capabilities span all mediums, and their in-house team can create various types of assets that include:
- Banner ads
- Web copy
- Webinars
- Brochures
- Blog posts
- Case studies
- Infographics
- Newsletters
- White papers
The Essence of The Content Bureau
Since 2000, the Content Bureau team has delivered the highest-quality B2B campaign, industry, and product marketing content for ambitious B2B marketers in global tech companies and financial and professional services firms.
29. Influence & Co.
Best for: Medium to large businesses (as minimum spend is $5,000/mo for 12 months)
Employees: 250-999 (over Intero Digital)
Minimum Campaign Size: $60,000+
Offices: Colorado Springs, San Diego, Farmington, Columbia (Intero Digital)
Influence & Co.’s Client List includes: American Airlines, Microsoft, Dell, AIG, ProSource
Channels: The client can use the content wherever they wish
Services: Content Creation, Content Marketing, Paid Social Advertising, Email Marketing, Public Relations, Branding. Other digital marketing services offered by Intero Digital.
Influence & Co. (aka Intero Digital Content & PR Division) is a women-led, results-driven content marketing agency. Using a collaborative approach, they bring together their clients’ skills, their experience in content creation and media relations, and SEO best practices.
They have a dedicated team of strategists, content creators, editors, and digital marketing experts who can help with content marketing strategy and streamline the whole content creation process for a monthly fee. Depending on your package, you’ll have an account strategist, a content strategist, two editors, and access to their designers, media relations, and digital marketing team. However, if you need help with a one-time project, like a long-form piece of on-site content, they can help with that too (but at a higher rate).
From blog content to case studies to white papers, they can create a variety of owned media. Their content marketing services include:
- Technical website audits
- Strategy
- Keyword research
- Content amplification
- Reporting
Influence & Co. joined the digital marketing agency Intero Digital in February 2022. This meant their clients now have access to a full suite of comprehensive digital marketing services.
The Essence of Influence & Co.
Influence & Co.’s team of content marketing experts and custom proprietary software are fueling the marketing strategies of hundreds of companies in a variety of industries. They work collaboratively with clients to create industry-leading content.
30. Single Grain
Best for: Businesses of all sizes
Employees: 10-49
Minimum Campaign Size: $10,000
Offices: Remote
Single Grain’s Client List includes: Amazon, Salesforce, Airbnb, Nextiva, Intuit
Channels: The client can use the content wherever they wish
Services: Content Creation, Content Marketing, Paid Social Advertising, Influencer Marketing
Single Grain initially started out as an SEO company but has grown to a full-service, digital marketing agency, headquartered in the United States. Their team of remote, digital marketing specialists uses state-of-the-art, marketing tech and proven strategies to generate business growth while reducing marketing spend. As they have a remote-first strategy, location isn’t an obstacle allowing them to work with the most talented creatives across the globe.
They work with businesses in basically every industry and offer numerous content marketing services. Their own blog is a good example of their content creation expertise, and it has helped them to rank on the first page of Google for a number of competitive keywords such as “SEO techniques” and “marketing trends”.
Before their team of writers and designers can create any content, they will first research your brand’s voice and images and complete a detailed review of the strategies used by your competitors. Armed with this knowledge, they’re ready to create a content strategy that will help you reach your business objectives. From blog posts to landing pages to videos, they can create all types of content. A few of their content creation services include:
- Strategy
- SEO testing
- Content optimization
- Tracking and monitoring
The Essence of Single Grain
Single Grain’s team of highly specialized marketing experts — eCommerce, PPC, search engine optimization, lead generation, CRO, performance marketing, and more — are here to ensure that you get the results you want.
31. SmartBug Media
Best for: Businesses of all sizes
Employees: 220
Minimum Campaign Size: Undisclosed
Offices: Newport Beach
SmartBug Media’s Client List includes: Habitat for Humanity, Leggari, First State Community Bank, Black Swan Group, HumanGood
Channels: The client can use the content wherever they wish
Services: Content Creation, Content Marketing, Paid Social Advertising, Video Production, Email Marketing, Development and Design
Founded in 2007, SmartBug Media is a full-service marketing agency that uses content marketing, public relations, sales enablement, and web development to help businesses grow their revenue. Their marketing strategists have years of experience (they don’t use interns) and as they use a remote-employee model, they can attract the best talent across the US.
From research to strategy to implementation, they can help with every stage of marketing. They realize that consumers are visual creatures and will ensure that the content that they create is professionally crafted and uses engaging design. Their team of copywriters will address every step of your audience’s buyer’s journey and can transform intricate technical topics into content that’s been optimized for your target audience. They can help with a number of digital assets that include:
- Infographics
- Interactive eBooks
- Video
The Essence of SmartBug Media
SmartBug Media is a full-service digital agency that creates resilient growth in every phase to deliver predictable growth for your organization. They offer a fully remote, fully connected crew of full-service digital professionals.
Industry Success Rate: How Top Agencies Compare
It can be challenging to compare the success rates of agencies for multiple reasons. For a start, as we’ve seen in this article, multiple types of agencies create content. Comparing the results of an influencer agency with those of a social media marketing agency, a content marketing agency, or a full-service digital agency is fraught with inconsistencies. Yet any of these agency types could create the content you desire.
Most of these agencies provide case studies showcasing their work, however, and you can gauge some measure of success using these. Indeed, some agencies make it very simple to find clients similar to yourself. Sociallyin, for example, lets you filter their case studies by Type of Business, Industry, Objectives, or Type of Service. So, for example, you could establish the experience (and success) of SociallyIn working with Food and Beverage clients or clients wanting Content Only.
Many of the agencies we’ve listed highlight rewards they have received for their work. Moburst, for example, helped Redefine Meat successfully launch in four European cities, and the campaign was shortlisted for 11 awards. Viral Nation earned four AVA Digital Awards for innovative campaigns with PUBG Mobile, ViewSonic, and Baidu.
The agencies also like to highlight mentions they have received on influential websites and publications. For example, The Influencer Marketing Factory tells us that they have received mentions on Forbes, BBC, Business of Fashion, Yahoo Finance, Time, Business Insider, and many other places, including the Influencer Marketing Hub.
ROI Metrics: Average Returns on Content Campaigns
Many of the above agencies proudly display metrics that show the effectiveness of the campaigns and content they have created. For example, Moburst highlights how their client Discovery wanted an SEO-focused mobile campaign aiming to achieve better top 50 placements, increased keyword rankings, and growing organic downloads among other main KPIs. Ultimately, the campaign led to a 365% growth in top 50 rankings, 4,600 new keyword rankings in app store queries, 226 previously unranked keywords transformed into #1 search results, and a 61% increase in organic downloads. This led to a combined total of nearly USD 5 million in ASO value.
NeoReach worked with their client Byrna to increase awareness of their non-lethal personal protection devices. The goal of this campaign was to increase awareness as a whole around non-lethal personal protection devices and specifically promote Byrna’s products and advantage in this space. The agency activated 10 creators, who made 26 total content placements on Instagram, leading to 331K impressions and 22K engagements.
WEBITMD proudly repeats a testimonial from their client, The Yellow Lamb (Children's Apparel Brand): “WEBITMD has been transformational for our online growth. They have proven their worth with over 350% ROAS”. Of course, The Yellow Lamb being eCommerce-related, makes it easier to see tangible results, compared to firms in more nebulous niches. Indeed, WEBITMD can go one further, and claim that their work generated an Average Ecommerce ROAS of 393% through Google and Facebook Ads in Q4 2022, generating 3084 B2B leads in the same time range. But even then, they qualify these impressive results with statement, “We don't just care about ROAS. We optimize your entire funnel.” They then go on to highlight clients they have created paid media for that have different objectives, e.g. a campaign for Tenth Street Hats led to an 800% increase in ad revenue, while one for Mila & Rose let to +700% online orders, +1000% web traffic, and +326% YOY growth.
Tech and Tools Analysis: Leveraging Industry-Leading Solutions
The tech and tools used by these agencies very much depend on the agency’s specialty. For example, many of the specialist influencer agencies rely on influencer platforms (either their own or in conjunction with an external platform) for influencer discovery. For example, NeoReach offers a full-service version for those wanting their agency services, that uses the same NeoReach platform offered to self-service clients. Similarly, Ubiquitous provides a platform for brands to create, scale, and deploy internet-shaking influencer marketing campaigns. However, as valuable as these platforms are, they aren’t necessary for the content creation process.
Many firms create content themselves. However, it can be challenging to create sufficiently good content yourself, unless you have the necessary tools. Content creation agencies have an advantage – they know the best tools to use and can take advantage of economies of scale. While many tools are SaaS-based now, and you pay a regular sum per user, they usually offer generous discounts for multiple users. Indeed, many offer agency packages that include features designed to streamline things for their agency clients.
Agencies are likely to include a variety of technology types in their stack to help them produce the ideal content for their clients. We look at many of them in 45 Content Marketing Tools to Boost Your Engagement in 2024. These include:
- Workflow automation and productivity tools like Zapier, Growth Hackers, and Teamwork
- Communications productivity tools like Slack and Trello
- Calendar and scheduling tools like Calendly
- Social Media Management platforms like HeyOrca. We have many more in our Social Media Marketing Platforms reviews section.
- Content insights tools, like BuzzSumo and Ubersuggest
- CMS platforms, like HubSpot
- PPC ad managers, like AdExpresso and Wordstream
- SEO management software, like SEMrush, aHrefs, Yoast, or Moz
- Competitor keyword research tools like SpyFu
- Link-tracking software, like Rebrandly and Linktree
- Graphic design and page layout software, like Adobe Creative Cloud and Canva
- Stock photography libraries, like Pexels
- Screen capture software, like Snagit
- Video editing software, like Biteable or Powtoon. We have more listed in our Video Editing Software Review section
- Word-processing software, like Microsoft Word and Google Docs
- Online Storage software, like Google Drive, Dropbox, and Box.
Many of the content creation tools that agencies use are the same as those deployed by everyday business users. However, agencies have the benefits of scale. They use much of the software daily, for multiple clients, and have more opportunities to master the programs to an advanced level and can create efficient workflows.
Wrapping Things Up
We have included a variety of content-creation agencies in this article. Some solely focus on making high-quality content, others specialize in creating and sharing content on social media, and others are primarily influencer marketing agencies making content to assist influencers in promoting their clients’ products.
Content is an essential part of any digital marketing strategy, no matter whether you’re a small one-person business or a massive multinational. However, content creation and marketing can be time-consuming and distracting from your core activities. As a result, many businesses prefer to work with specialist content creation agencies to obtain content at a reasonable price, avoiding distractions from their core function.
If you don't want to create your content in-house, then one of these agencies could be ideal for your creative needs.
Frequently Asked Questions
How do I get a job in content creation?
To become a successful content creator, follow these steps:
- Define your audience
- Pick a platform
- Design a content plan
- Build your brand voice
- Use third-party tools
- Grow your social following
What is a content strategy agency?
An effective content strategy agency will go beyond content creation and instead work to build a strategy to grow content. When you work with content strategy agencies, you will have extra help defining your target audience, doing keyword research, and planning content creation for success.
What does a content creator do for a company?
Content creators have a variety of responsibilities for companies, and they often include writing, editing, blogging and updating content. Types of content include brochures, blog, articles, marketing materials and promotional materials like websites.
Who is a content agent?
Content agencies will provide support and advice during the content development process. Content will include blog articles, social media posts, newsletters and website content. Content agencies will also help create and implement content for the company.